Sunday, July 13, 2008

No NASCAR for Obama's Campaign

In keeping with his campaign's "Change Constantly" message, Obama has rejected his idea to sponsor a NASCAR team.

Obama is gaining experience in flip-flopping with each new change. This one took only two days.

Presidential candidate Obama to sponsor Cup car at Pocono race, Sports Illustrated, July 11, 2008:

A BAM spokesperson has revealed the team will hold a press conference July 23 in Miami to reveal the partnership, currently a proposed one-race deal with an option to continue. Obama will be at the briefing, which will be tied to the "Get Out The Vote" campaign message he spread throughout the 2008 primary season.

That was Friday. Today, Obama Passes on potential NASCAR sponsorship, Miami Herald:

Late Friday, the Obama campaign said there would be no sponsorship.
"The Obama campaign will not be sponsoring a car in the Sprint Cup series, though we will continue to look for ways to reach out to voters and convey Senator Obama's message of change." said Bill Burton, an Obama campaign spokesman

Why? When it was first announced, people generally took the news positively, as an example of how Obama was in fact willing to reach out beyond his narrow constituency of elitists, liberals and African-Americans.

As David Knowles noted in "Obama, NASCAR Sponsor?" on AOL news:

Shrewd. What I like is that, as with evangelicals, Obama is not content to cede the playing filed to the Republican nominee. John Kerry was pretty hopeless on that score back in '04. The potential downside of such a maneauver? The charge of callous vote mongering. Still, it's a preemptive strike. We can only wait for McCain to announce his sponsorship of a wind-surfing team in retaliation.

But maybe with all his other flip-flops, he needed to send a message to his rich white liberal supporters that he really was part of their crowd.

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